GymOS — Launch Plan

30-day plan · 70% build (Claude) / 30% sell (Paul) · updated 2026-06-24

🏋️ The play, in one line

One niche: US independent / boot-camp / small-group / PT gyms (esp. ex-franchise). One offer: GymOS — an owned AI-native system (booking · no-show recovery · reactivation · reviews · SMS/WhatsApp/AI-voice · personalized video) the gym owns, no GHL/Mindbody lock-in. One problem: revenue leaks out the back faster than ads pour leads in the front. The bottleneck is selling, not capability — so I build the machine, you run the conversations.

~70%

Claude builds the machine

~30%

Paul sells

The machine (Claude builds & runs)

1
Lead pipeline (Gumloop): Maps scrape → ICP qualify → Hunter.io enrich → scored gym list
2
Lead magnet: scrape their live FB ads → arena-improve (Codex-judged) → personalized BHuman/HeyGen video ("I rewrote your ad — free")
3
Quiz funnel: "Gym Revenue-Leak Scorecard" → score → tailored result → book a call
4
Webinar (arena): fortnightly live → evergreen at standard · drafting now
5
Outreach: HeyReach (LinkedIn) + warmed Gmail (not Maillead)
6
Sales assets: offer + sell-script + objections + follow-up · mostly done
7
Delivery system: onboarding so closing a client doesn't eat your whole week

The 30 days, week by week

Week 1 (Days 1–7) — Foundation + first leads

Claude

Gumloop find→qualify→Hunter.io pipeline → first 50-gym qualified list (2 metros)
Lead-magnet template proven on 2–3 real scraped gym ads
Offer one-pager + price ladder; tighten sell-script
Webinar arena → first full gym webinar draft

Paul

Approve offer + price + pick 2 target metros
Record BHuman/HeyGen base video; verify BHuman credits/login (HeyGen backup)
Connect HeyReach to LinkedIn; confirm warmed sender Gmails

Week 2 (Days 8–14) — Lead magnet live + outreach starts

Claude

Produce 20–30 personalized lead-magnets (improved ad + video) for batch 1
Build the quiz funnel + result pages
Webinar deck v1 (arena winner) + slides + registration page
Load HeyReach + email sequences

Paul

Start outreach (HeyReach + email); book first calls
Run first sales conversations
Set + promote fortnightly webinar #1

Week 3 (Days 15–21) — First webinar + scale pipeline

Claude

Scale list to 200+ qualified; refine lead magnet from reply data
Automate webinar funnel (reg → reminders → replay → follow-up); quiz live
Build GymOS demo/MVP closing assets (Emily-style)

Paul

Run webinar #1 (live); take booked calls
Close first 1–2 GymOS clients; feed objections back to me

Week 4 (Days 22–30) — Close + systemize → evergreen

Claude

Build onboarding/delivery system (delegable)
Reactivation + reviews modules + reporting dashboard
Record best webinar → set up evergreen at standard

Paul

Close more; run webinar #2; decide evergreen trigger; oversee delivery (delegate)

Day-30 targets: 200+ qualified gyms in pipeline · lead magnet + quiz + webinar all live · 1–3 GymOS clients closed · fortnightly webinar running, evergreen in sight.

↓ Overnight engine progress — the assets powering this plan

1521

Frameworks generated

KO units (QC-pass)

Whole-course KOs

Gym Launch — status (you asked)

Transcription: INCOMPLETE — 1050 videos, 36 missing transcripts.
KO: NOT properly done — on-disk KO is a stub (s0/f1); overnight forged only ~18 frameworks from one module fragment.
→ Needs: finish 36 transcripts + a proper course-level framework-forge pass.

Whole-course KO (verified, real frameworks)

Amplify Voice AI

Tim Yoon Operator Incubator

Mark Tomlet Voice Pioneers

177

GenHQ (GLM)

Seth Godin (GLM)

Also delivered

Emily email sequences (Intro/Longevity/21-Day) — QC PASS
GymOS selling kit — offer + sell-script + win-back emails
771-client sales playbook — done (mapped to gyms)
4 Emily landing pages at 9+ (review site live)

Top KO units by framework count

branded-ai-editing-course-by-mobile-editing-club	20
claude-for-coaches-by-dan-harrison	20
ai-virtual-summit-12-2025-vip	20
the-bunker-by-eddie-eizner	18
the-foundr-ai-accelerator-program-997-00	18
3-pbn-network	18
jeff-j-hunter-ai-money-group	18
felix-lee-ai-first-designer-school	18
joshlyons-undergroundmentor-extractedframeworks	18
mvp-julian-goldie-ai-profit-boardroom-march-2026	18
zacks-ai-hub	18
alex-hormozi-gym-launch	18
josh-andy-harrington-get-new-clients-academy	18
james-kemp-michael-dunlevy-coach-sovereign-members	18
quantum-coaches-by-dan-harrison	18
end-to-end-ai-engineering-bootcamp	18
2-consumer-energy-center-case-study	17
jenna-soard-secret-ai-society	17
first-movers-rd-ai-labs-all-courses	17
jeff-j-hunter-ai-money-group-learn-ai	17
master-claude-code-with-alex-finn-vibe-coding-acad	17
2-building-the-foundation-month-1	16
waviboy-ai-studio-ai-creative-studio	16
systematically-improving-rag-applications	16
3-building-the-frame-month-2	16
ai-info-hub	16
mvp-samson-ai-filmmaker-academy-797-00	16
rob-lennon-build-powerful-gpts-course	16
ai-video-clone-anik-singal	16
ben-adkins-coffee-money-masterclass	16

Honest caveat: the audit's course-detector over-counted (treated course sub-modules as separate "courses"), so KO output is fragmented at module level and the "remaining" count is inflated. Next: re-scope to course granularity + consolidate per course + finish Gym Launch.